According to the World Tourism Organization (UNWTO), tourism and travel has become one of the world’s largest industries that can strongly motivate the global economic development
In recent years, due to the world economic recession, the unemployment rate has risen. The tourism industry has been in difficult situation.
In 2009, it was estimated that the number of world travelers dropped by about 40% compared to the previous year, its recovery began in late 2009, 2010.
Although the situation wasn’t much better in 2011, 2012 yet it still had more positive steps.
The world tourism industry had the fastest recovery compared to other economic sectors.
In 2012, the number of European tourists increased by 3%, Asian visitors rose 7%; while the number of worldwide tourists rose 4 percent compared to the year of 2011.
According to the UNWTO forecast , “Tourism Vision 2020”, the world tourism industry will continuously increase and the number of international visitors will reach 1.6 billion by 2020.UNWTO also forecasted that the regions attracting the largest international tourists by 2020 will be Europe (accounting for 45.9% of global tourist market), East Asia and the Pacific (25.4%), the Americas (18.1%), Africa (5%), Middle East (4.4%) and South Asia (1.2%). By 2030, that number will increase to 1.8 billion.
Similarly, the Australian tourism industry has had recovery steps through the years.
In 2010 approximately 5.8 million international visitors came to the country’s tourist destinations, increasing by 4.3% compared to 2009.
Most recently, on 10/29/2013, the Australian Government published the figures showing that there were about 6.2 million international tourists to Australia in 2102.
The Australian Government revealed that Tourism Australia, the specialized agency of national tourism, has to concentrate all its efforts on the international market, especially Asian.
The Trade Minister Andrew Robb also said that Tourism Australia must focus exclusively on attracting foreign tourists.
He said: “Now it’s time to grant the States and territories domestic tourism sectors “.
Many Australian tourist destinations such as Kakadu National Park; the Great Barrier Reef, Whitsunday Island of QueenLand, Sydney Harbour, Melbourne etc. are preferred and become famous throughout the world.
Generally, the world’s tourism industry is having positive steps. And Australia, a vast beautiful country, is also having optimistic signs in the industry, which promises to bring profits to the investors, as well as this country economy.